We hired a range of models covering all skin types and used fresh, modern locations for the films. The high-key cinematography presented a fresh and bright look for the film, in post we applied a natural colour grade and some very subtle skin retouching to complete the effect.
The films were launched on social media and instantly accumulated thousands of views for the brand, they were hugely pleased with the results and we then went on to produce event videos and animated explainer videos to compliment this media suite.